Business Blog

Have you seen the movie of the broadway musical Hamilton, on Disney Plus, yet? Watching it recently, I was reminded that Americans have always been ungovernable. It’s in our DNA, and the desire to rebel against the rule of law is in fact the critical component that led to our forefathers rebelling against the British rule of law and becoming our own country. Sometimes a rebellious spirit leads to a revolution and the birth of a new nation, and sometimes it leads to a significant portion of the population protesting the use of face masks during a global pandemic. The bottom line is, no one likes being told what to do.

Your plan answers the question of “how?”- how will you accomplish the goals that you’ve set? I’ve broken the steps to planning down into a series of worksheets that will guide you through the process of creating executable plans around your goals. Once you’ve completed each of these steps, you should have a pretty well formed plan that you or your team can begin to execute, one task at a time.

There is a lot of uncertainty in our world as the COVID pandemic continues to unfold. If you’re a business owner, you may be feeling a sense of paralysis as you’re faced with the overwhelming task of trying to decide what to do next in the face of great uncertainty. As someone who has worked with hundreds of businesses over the course of my consulting career, I’d like to share two thoughts that are at the top of my mind for business owners struggling to figure out what to do next right now.

I’m a business consultant. I help people grow their bottom-line, and build the business of their dreams. I’m good at it, and over the years I’ve helped many of my clients to double (or more) their sales and fix the problems in their businesses that had been troubling them for years. Every business is unique, and the support I provide is therefore always different. 

The problem with having a vision is that for many people, a “vision” of what their business “could be” seems too uncertain and nebulous for them to really get their head around. The idea of creating a vision can be overwhelming, and it causes people to quit working on their vision before they even start.

Let’s include job descriptions as another BFF that you need to have. Once you know what needs to be done (using your to-do list), you have to figure out who is going to do it. Let me tell you a story that demonstrates the importance of creating and using job descriptions:

You know, Best Friend Forever.  That’s a term we used in junior high and high school.  He or she was the one person who would stick with you through thick and thin.  You could always count on him/her to be there for you. And that’s what I want you to do with your “to-do” list. 

(VIDEO) If you do these three things, everything you do after that, when you market, will become much more powerful. So I'm going to go through those three things slowly.

There's basically three ways to come in contact with someone that you have not yet done business with.

In this video, I talk about the difference between a Business Plan and Business Planning, How to find a high-profile partner, and the 3 quesitons that I ask every business owner.